WE CREATE WHITE-LABELLED GROUP FITNESS SOLUTIONS THAT YOU CAN OWN.

Our industry first solution is redefining group training - that’s why some of the biggest names in fitness choose SH1FT to create their programming.

WE CREATE WHITE-LABELLED GROUP FITNESS SOLUTIONS THAT YOU CAN OWN.

Our industry-first solution is redefining Group Exercise - that’s why some of the biggest names in fitness choose SH1FT to create their programming.

AN INDUSTRY FIRST SOLUTION

AN INDUSTRY FIRST

SOLUTION

Your group fitness schedule should be an extension of YOUR brand.

Ownership and differentiation is crucial to long term success, and that’s why here at SH1FT we create high quality bespoke programming that gyms can own - for a fraction of the cost of doing it in-house. 

When you hear the words ‘bespoke programming’ or ‘white-labelling’ you might think ‘expensive’. But we’ve developed a unique technology solution (class delivery App, programming tools, and education platform) to deliver this at a surprisingly low cost - much less than you might be paying for a pre-formatted solution, with the huge benefit of complete ownership.

It’s a game changer and that’s why industry leaders like 24 Hour Fitness are choosing SH1FT to create their programming. 

HOW DOES IT

WORK?

HOW DOES IT WORK?

You choose which option works best for your business…

1 ) OUR BRAND

Use SH1FT branded programs

A fast, easy and complete schedule solution. We provide everything you need to launch any of our 6 pre-formatted group training programs at your location (training, class content and marketing collateral). SH1FT branded classes are taught at 1,000s of gyms in over 40 countries and our pricing to quality ratio won’t be beaten. 

CHOOSE THIS OPTION IF…

You’re looking to launch fresh, industry leading group training formats and are happy to use our established brand and constantly refreshed marketing materials.

2) YOUR BRAND

White-label our programs

Run any of our 6 pre-formatted group training solutions under your own unique brand.

SH1FT is the only group fitness company that allows you to take our programs, rename them and market them in whatever way you choose. This allows you to build your own brand (not ours!) and fully own the precious marketing space that is your schedule.

CHOOSE THIS OPTION IF…

You recognise the value in training and content designed by experts, but have the desire use your group training schedule to build your own brand.

3) OWNERSHIP

Bespoke fitness programming

We work with you to understand your needs and then create a bespoke solution to suit your business.

If you’re currently running a third-party group training solution, we’re confident our bespoke offering will be more cost effective, with the HUGE benefit of complete ownership.

CHOOSE THIS OPTION IF…

You’re a large gym chain and have a vision to develop completely unique and industry leading group training programs, for a fraction of the cost of doing it in-house.

OUR CLASSES ARE TAUGHT IN…

OUR CLASSES ARE

TAUGHT IN…

We partner with some of the biggest names in fitness globally to deliver unique and ownable group training solutions to their members.

The way we work is unique in the industry. It’s a welcomed step-change in how gyms do group exercise, which is why our partners love us.

Want to know more about the work we do? Check out the profile on the programming we created in partnership with 24 Hour Fitness on page 11 of this magazine.

OUR PRE-FORMATTED PROGRAMS

OUR PRE-FORMATTED

PROGRAMS

+

LIVE & DIGITAL SOLUTIONS FOR ALL FORMATS

+

TAUGHT UNDER YOUR BRAND NAME OR OURS

+

ZERO LICENSE FEES OR RESTRICTIONS

SMART HIGH INTENSITY FUNCTIONAL TRAINING

THE ORIGINAL STRENGTH DEVELOPMENT FORMAT

HIGH INTENSITY, LOW IMPACT CARDIO ON ANY BIKE

MOBILITY, STABILITY & FLEXIBILITY

FUNCTIONAL HIIT USING THE STEP

MMA INSPIRED CARDIO TRAINING

OUR BESPOKE

PROGRAMMING

OUR BESPOKE PROGRAMMING

We create bespoke programming for our gym partners across all disciplines from Indoor Cycling to HIIT, Strength and Mind/Body. Although each project is unique, we work with you through the following process:

1) BACKGROUND

We build a detailed picture of your current business operations and position in market as well as your future vision, specific goals and measurable targets.

2) BLUEPRINT

We work together to define your target audience and objectives then we create the ‘program DNA’. We map out the scientific principles behind the programs as well as how they will provide you a unique selling proposition and deliver a group training experience like nothing your members have ever seen.

3) BUILD

This is where it all comes to life! We build out the workouts / train your instructors / create your class delivery tech solution and work with your internal teams to develop a marketing and operational plan. We also film any accompanying digital workouts required.

4) LAUNCH

Once the workouts are finalised and we’ve trained your instructors, it doesn’t stop there. We work closely with you to ensure launch is seamless and class numbers are high. Be that via launch events, PR, marketing collateral.

5) MEASURE & REFINE

We love hearing great feedback from class goers, but it’s the numbers that talk! We collect both qualitative and quantitative data and use it to refine the programs so that they meet the changing needs of your membership. Our programs are made to evolve!

RESOURCES AT YOUR FINGERTIPS

RESOURCES

AT YOUR FINGERTIPS

The resources you want at your fingertips

The SH1FT digital-first approach to both training and class delivery has changed group training forever. From on-demand training to our Coach Portal, you’ll be armed with the workout, marketing and operational resources you need. If you choose to take your existing formats, everything is already done! If you choose to white-label or create a bespoke solution, we will build out the tech solution that works for you, leveraging our existing tech platforms.

The best part? Your Instructors will be thrilled when they discover that our revolutionary App saves them up to 90% on pre-class prep. Check out the next section to find out how…

MEET THE SH1FT APP

MEET THE

SH1FT APP

An Instructors new best friend

An Instructor uses the SH1FT App to teach a class. Whether you choose to use our programmes or create your own, we will always use the SH1FT App to deliver classes.

The SH1FT App structures the class for the instructor and does the cueing and memorisation if you need it - saving hours of prep work and taking the stress out of teaching.

If you want to get REALLY DEEP on how the App works, watch our walkthrough video below…

READY TO FIND OUT MORE?

READY TO

FIND OUT MORE?

Get in Touch

To discover how you can deliver an industry leading group fitness experience in your clubs, please drop us an email today:

info@sh1ftfitness.com